Work, work, work!<\/p>\n
You work hard, right? Hustling for the dollar, day in, day out; working your carefully manicured fingers to the bone. I hear ya, gurl! So you deserve a treat; I couldn\u2019t agree more. Let\u2019s think about that treat for a moment, make it real. What\u2019ll it be: a shiny new make-up compact? A slinky dress? Some new perfume?<\/p>\n
Let\u2019s say you decide on a sexy new scent, something to drive your man wiiiild with desire this weekend. It\u2019s Valentine\u2019s Day<\/span><\/strong> soon, after all. Let\u2019s run through that little shopping expedition together, shall we? Close your eyes for a moment. I know, I know, you\u2019ll have to open them to read this. Just picture the scene in your mind\u2019s eye then….<\/p>\n So you walk into that chic little boutique, the one with row upon row of expensive designer fragrances. How much do you think that shop-fit cost? Those sleek shelves, twinkling lights, gleaming gold and marble fixtures….<\/p>\n <\/a><\/p>\n <\/a><\/p>\n Ok, now go to the shelf. Pick up a bottle of perfume. Feel the weight of the smooth glass in your palm. Those heavy sculpted bottles don\u2019t come cheap you know. Uh oh! Here comes the glamorous shop assistant, ready to list (rather breathlessly, you note) all the reasons why you simply Must. Not. Leave. without buying that fragrance. You eye her appraisingly as she rattles off the features and benefits of the product; expensive haircut, perfect makeup, nice shoes. You paid for those – last month, remember? When you spent half your wages in this very store and she got her bonus.<\/p>\n Right. She\u2019s got you in her grip again. Try to avoid eye contact – she\u2019ll suck you in. But…she does have a point. It is<\/em> an intoxicating scent. And it\u2019s been created by that famous fashion designer. And…and…and…<\/p>\n <\/a><\/p>\n Hold on! Stop! Take your hand off<\/em> your purse. Think about this, for a second. When you wear this fragrance, will anyone see<\/em> the expensive bottle? Nope, that stays on your bathroom shelf. Will anyone see<\/em> the triple-figure price tag\/designer name\/classy boutique? Nope, nein, non. Of course not. Will that glamorous assistant be sashaying down the street alongside you, holding that pricey bottle aloft so that everyone who sees you coming will be aware of your impeccable taste and bottomless bank account? Negative. The only thing that really<\/em> matters when buying a perfume – or any item really – is the efficacy of the product: does it do what it says on the tin?<\/p>\n In the case of a fragrance, there are only really two main criteria, as I see it: a) does it smell amazing? And b) does it smell amazing for a decent amount of time<\/em>?
\nAll the rest: the packaging, the advertising, the pretty shop window…it\u2019s all just FLUFF. Sure, it adds to the overall shopping experience. But is it essential to the enjoyment of the product? Of course not. If money is no object, go right ahead and buy your designer fragrance. Knock yourself out! I\u2019m not knocking it; we all love a bit of luxury. But if you want to have money left over at the end of the month rather than the other way around, why not consider Parfen Perfumes<\/span><\/strong><\/a>?<\/p>\nThe brand<\/h3>\n